Some Iowa football fans are skeptical about prominent football school Nebraska’s switch to the Big 10 this year. Why did they make the switch? Money.
Revenue sharing is defined at the league level when teams allocate all of the revenue they obtain into a collective pool. Teams and schools that bring in more revenue share that money with less profitable teams creating and equal balance within the league.
In college football, each conference has an agreement between the teams in that conference. The Big 12 conference is a prime example of how revenue sharing has faltered for the time being. For years, the University of Texas has been in their own world and not participated in fair revenue sharing. Nebraska left the Big 12 to join the Big 10 a year ago and Oklahoma, Texas A & M, and Baylor are currently considering switching conferences because of this.
Texas has brought in more than 100 million dollars each year for the past few years, topping the nation’s money list and dwarfing the revenue obtained by other Big 12 schools. Texas is running out of schools to bully, as the departure of Nebraska and potential loss of Oklahoma and Texas A & M leaves little room for its greedy antics. With the regular season of college football in full swing, issues like this are momentarily swept under the rug, but the problem of conference strife still remains.
The Big 12 is in the worst shape by far, but other conferences seem primed to follow suit in this unfair revenue scheme, as the inherent need to accumulate massive amounts of wealth is more apparent now than ever. Money is the game, and there is no telling what the future of conferences, and more importantly college football holds.
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